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Winston-Salem, North Carolina, USA
Piedmont Triad, North Carolina

The Piedmont Triad Bucks National Trend of Reduced Construction Spending

Would reduced construction spending across the nation affect all regions equally? In many parts of the country, construction activity is cooling off at a remarkable clip with the rise of interest rates and inflation and with economic uncertainty hanging around. Non-residential construction spending fell 0.2% in July, according to a recent report from the U.S. Census Bureau. That marks the second consecutive month of decline after private non-residential construction spending was down 0.4%. Despite these winds of national headwinds, North Carolina's Piedmont Triad shows a strong construction market that keeps growing despite the broader trend. Whereas the more significant part of the country is experiencing reduced construction spending, Triad is blowing in the opposite direction of the wind because of the consistently ongoing real estate and infrastructure projects.

National Slowdown in Construction Spending

Due to high interest rates, labor shortages, and other macroeconomic challenges, the construction trend nationwide needs to catch up. The cumulative impacts of these challenges- primarily high interest rates- are weighing on the private non-residential construction sector," said Anirban Basu, chief economist with the Associated Builders and Contractors. Most firms have difficulty finding workers to hire to meet demand: 94 percent of firms report difficulty finding workers for open hourly craft positions, according to the latest workforce survey from the Associated General Contractors of America (AGC).

This national construction spending slowdown is consistent with the latest data, which reveals that spending in 11 of 16 non-residential subcategories has declined. Private non-residential spending decreased 0.4 percent, while public non-residential spending expanded 0.2 percent. While those numbers are somewhat shaky, the more significant trend is slower growth in the U.S. and one that will make many contractors hopeful for possible interest rate cuts by the Federal Reserve later this year.

Piedmont Triad Construction Boom

While other regions face these challenges, the construction boom in Piedmont Triad is gathering steam. Triad's unique economic condition and strategic location in North Carolina have made it a hot target for new investments in residential and commercial real estate. Cities such as Greensboro, Winston-Salem, and High Point are recording steady growth rates, driven by infrastructure projects and real estate investment bucking the national trend. This should be a reason to applaud the region's solid economic fundamentals. The slowing, nationwide, found the Piedmont Triad with its strong suits: manufacturing, logistics, and education. Its diversified economy supports this growth with new businesses and new residents moving in.

What Drives Success in the Piedmont Triad?

Strategic Location and Infrastructure


The Piedmont Triad's strategic location at the crossroads of major transportation routes is a positive factor in its development. Recent investments in the modernization of highways, railroads, and airports enhance this appeal, especially for logistics and distribution enterprises. Infrastructure projects in North Carolina have supported economic activity, thereby cushioning the impact of the slowdown in other parts of the country.

Affordable Real Estate

It is more affordable than larger metro areas, so further growth is possible. Indeed, the real estate markets in cities like Greensboro and Winston-Salem are hot, with developers and homebuyers continuing to stream in. This affordability has acted as one of the prime drivers of economic growth in the Piedmont Triad, with its economy shaping up as an attractive hub for new housing and commercial developments.

Diversified Economy and Job Market

Unlike much of the country, which often relies heavily on this industry, the Piedmont Triad has a relatively diversified economy. Sectors like healthcare, education, and manufacturing provide a stable backbone for economic growth. The more companies invest in the region, the more job opportunities become available, further adding to a stable workforce. This diversified economy insulates the Triad from some of the economic challenges other parts of the country face.

Defying National Economic Trends

Where the national construction industry is feeling the squeeze from reduced spending, the Piedmont Triad bucks the national trend. Ongoing construction in the region reflects the strength of the area's economy, bolstered by a mix of housing affordability, infrastructure projects, and an ever-growing population. As much as the reduction of spending in construction times is hitting hard on North Carolina, the Triad is still forging ahead with the creation of new opportunities not only for its businesses but also for its residents. One significant reason the Triad is so successful is its constant investment in public and private infrastructure. Everything from new roadways to expanded airport facilities is giving this area the base it needs for further growth. Because of that, investment in Triad real estate is still solid because developers want to take advantage of what this region offers.

Piedmont Triad: Future Outlook

This means the Piedmont Triad is well-positioned to buck the national trend of reduced construction spending. Major infrastructure and real estate development projects are in the pipeline, and it is expected that the growth witnessed in this region will continue. When more people come to this area, the demand for housing and commercial space will increase, further enhancing construction growth in the Piedmont Triad. While the larger U.S. economy may be uncertain, the Piedmont Triad certainly is one of the hot spots in the North Carolina economy. Given its strategic location, relatively less expensive real estate, and solid infrastructure, this region should continue to be a leader in economic growth for at least the next several years.
 
Related: State of Commercial Construction in Winston-Salem, North Carolina
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